Effective Date: March 4, 2026
Misnomer Marketing (“Misnomer,” “we,” “us,” or “our”) operates misnomer.co and any associated tools or services, including the Brand Assessment tool. This Privacy Policy explains what information we collect, how we use it, and what choices you have.
We keep this short because we respect your time and have no interest in burying the important parts.
Information you provide directly
When you submit the Brand Assessment or reach out through our contact form, we collect the information you enter: typically your name, email address, company name, and responses to assessment questions.
Usage data
Like most websites, we collect standard technical information when you visit: your IP address, browser type, pages viewed, and how you arrived at the site. We use this data in aggregate to understand how the site is performing, not to track individuals.
Cookies
We use cookies for basic site functionality and analytics. We do not use advertising or behavioral tracking cookies.
We use the information we collect to:
We do not sell your information. We do not share it with third parties for their own marketing purposes.
Misnomer.co uses a small set of third-party services to operate:
Each of these providers processes data on our behalf under their own privacy and security standards. We do not authorize them to use your data for any purpose other than providing the services we rely on.
If you complete the Brand Assessment or opt in to hear from us, you may receive follow-up emails related to your results or Misnomer’s services. Every email includes an unsubscribe link. You can opt out at any time with one click, and we will not contact you further.
We retain your information for as long as it is useful for the purposes described above, or as required by law. If you would like your data removed, send a request to the email address below and we will take care of it promptly.
You have the right to:
We take reasonable measures to protect your information, including encrypted transmission (HTTPS) and secure storage practices through our service providers. No system is perfectly secure, but we take this seriously.
Misnomer.co is not directed at anyone under the age of 18. We do not knowingly collect information from children.
If we make material changes to this policy, we will update the effective date at the top of this page. We encourage you to review it periodically.
