How long
About five minutes. No logins, no credit card.
The Narrative Debt Index
Five minutes. Four dimensions. One scored report, in your inbox before you have finished your coffee. This is the same diagnostic I run in the first thirty days of every engagement, and you do not need to talk to me to get the result.
About five minutes. No logins, no credit card.
A score out of ten on each of four dimensions, ranked by revenue impact, with the specific gap named in each one.
You get the report. Nothing else fires unless you ask for it. If you want to talk it through, there is a link at the bottom of the report.
The framework
The same four dimensions behind every engagement, and behind the portfolio work on the For PE page.
Can a stranger repeat what you do after one sentence? Can your third-best AE?
Are you competing inside a category someone else named, or did you name one?
Is there a system underneath the campaigns, or a series of campaigns held together by hope?
Do you have a three-tier proof stack, or a logo wall?
Fifteen minutes, no deck, no pitch. We work out whether the work fits before either of us spends another minute on it.