Flock Freight
From quiet challenger
to $1B unicorn.
619%MQL growth
$375M+Capital raised
400%+Website traffic
Fractional CMO
Four exits. $2.5 billion. I led the marketing on all of it.
Narrative Debt IndexFour dimensions
Positioning clarity
Category position
GTM infrastructure
Proof structure
Scored in five minutes. No call required.
Trusted by founders & investors at
MGOGLOBAL
MGOGLOBAL
The receipts
$425M+
Capital raised
$2.5B+
Exit value
4
Successful exits
25
Years operating
The real problem
Narrative debt
is costing you.
Narrative Debt is the gap between what you actually do and what the market believes you do.
It kills pipeline. Depresses valuation. And compounds every quarter.
See what it’s costing youWhat you actually do100%
What the market thinks you do37%
63%Narrative debt
The gap gets expensive.
Harder to raise
Lower conviction. Smaller checks.
Weaker pipeline
The right buyers don’t see you.
Lower exit multiples
Markets pay for clarity, not potential.
Proof in the work
From quiet challenger
WARP
83% revenue
in six months.
49%Lower CAC
2 → 17%Inbound share
MGO Global
Top line and bottom line,
both moved.
1,384%Revenue YoY
99%Margin improvement
$318MAcquisition
How I fix it
01
Narrative
Who you are, who you serve, why it matters. Positioning the market can’t ignore.
02
Infrastructure
The systems, messaging, and GTM engine that turn clarity into predictable demand.
03
The CMO seat
I take the seat. Align the team. Drive the plan. Own the number.
Built, not advised
Tools that make the invisible visible.
Narrative
Debt Index
Debt Index
Positioning
architecture
architecture
GTM
model
model
Qualification
engine
engine
Advisory
Judgment on retainer for teams with hands. $2,500 a month, advice only, never deliverables.
How it worksHow much CMO do you need?
Board-ready
6 to 9 hrs / week
$6K / month
The seat
10 to 15 hrs / week
$10K / month
Seat plus build
16 to 25 hrs / week
$16K / month
Full-time equivalent
25+ hrs / week
$26K+ / month
Counsel
Hours of my hands
Ownership
Website design and build is Ascendly (opens in a new tab), the sister company: a flat $5,000.
The book
Nobody knows
what you do.
Why clarity beats clever, and how to close the gap between what you do and what the world believes.
September 22, 2026
Methodical, practical, and grounded in real-world case studies. The book every founder needs on their shelf.
Martha Pease · former Global CMO, Victoria’s SecretFind out what your narrative debt is costing you.
Sister company
Ascendly
$5,000
Flat build, live in fifteen business days. Different company. Different mandate.
Learn more about Ascendly (opens in a new tab)