Website build
$5,000
one-time, live in 15 business days
$2,500 to start, $2,500 when you go live. Ten pages, custom copy, and a year of care included.
Website builds, by Ascendly
Website Builds. $5,000, Live in 15 Business Days.
Ascendly is the sister company that builds the site your narrative runs on. One published price, no gated quote, and the same operator across strategy and build.
Published, not gated
One price to build. One to grow.
You see the number before you fill out a form. Most agencies at this level make you ask.
Growth retainer
$2,500
per month, 3-month minimum
The build gets you live. The retainer compounds it. Local SEO, reviews, content, and a monthly strategy call.
Partner
From $5,000
per month, custom scope
Multi-location and higher-volume businesses. Adds a custom tool each quarter and fractional CMO hours.
Available after an Ascendly build, and narrower in scope than a Misnomer retainer.
What the number covers
Ten pages, your voice, and a year of care.
The build is fixed scope and fixed price. Fifteen business days from kickoff, assuming content and approvals arrive on time. The timeline depends on both sides, and you are told exactly what is needed up front.
Care covers the machinery for a year after launch: WordPress core, theme and plugin updates, daily backups, uptime, and SSL. If an update breaks something, it gets rolled back.
Included in the build
- Ten pages, custom copy written in your voice.
- Conversion-focused layout, mobile-first.
- Local SEO foundation and schema markup.
- Your booking and review tools integrated via their APIs.
- Lead capture wired to your inbox.
- One year of care: updates, uptime, and rollbacks.
Why two companies
Strategy and build are different disciplines. They should not be different vendors.
The usual sequence is a strategist who hands a deck to an agency, and an agency that rebuilds the story on its own terms because it was not in the room when the story was written. Every handoff is a chance to lose the positioning.
Where the seam usually breaks
- Messaging drift. Site copy written by whoever had capacity, not by whoever built the narrative.
- Rebuilt information architecture. The nav gets reorganized around what is easy to build.
- Proof buried. Case studies end up as PDFs, invisible to search and to AI answer engines.
- No measurement. The site launches with no way to tell whether the repositioning worked.
Which one you want
The line between the two.
Both are the same operator. They serve different problems, and the honest answer is usually obvious in one sentence.
Ascendly
You need the site built
- Local and service businesses that need to be found and booked.
- A published price and a fixed fifteen-day timeline.
- The positioning is broadly settled; the site is the gap.
- Growth handled month to month by retainer.
- Partner tier opens up once the build is live.
Misnomer
You need the story first
- B2B companies between Seed and Series B, and PE-backed portfolio companies.
- Category position, investor narrative, and go-to-market architecture.
- A site built before the positioning is settled has to be built twice.
- The CMO seat held through the work, then the build handed to Ascendly.
- Bought a la carte, before and independent of any build.
If you cannot tell which side you are on, the fit call is for that.
Priced separately
Add what you need. Skip what you do not.
Kept out of the base price so the build and retainer numbers stay honest. Connecting booking and review platforms you already use is included.
| Add-on | From |
|---|---|
| CRM setup and pipeline | $1,500 |
| Ecommerce store setup | $1,500 |
| Custom tool or branded assessment | $2,500 |
| Extra content package | $1,500 |
Proof
What happens when the site carries the story.
400%+
Website traffic increase, Flock Freight
2% to 17%
Inbound share of all sales leads, WARP
191%+
Website traffic increase, Blue Sky
19%
Conversion rate increase, Cricket Wireless
Want to see what your narrative debt is costing you?
A five-minute assessment, scored against the same framework I run on every engagement. You get the result without a call.