Marketing as a Magnet: Attracting Investors Before Customers
Investors aren’t just looking at your product; they’re assessing the entire ecosystem you’re building. They want to see a clear narrative, a compelling brand, and demonstrable market traction.
Stop Sabotaging Your Startup: 3 Critical Mistakes Founders Make
As a fractional CMO with a track record of helping startups raise over $425M and achieve 4 successful exits, I’ve seen firsthand the common mistakes founders make – mistakes that can be easily avoided with the right guidance.
Beyond the VC Mirage: Building Sustainable Growth for Purpose-Driven Startups
Ditch the VC chase. Learn how purpose-driven startups can achieve sustainable growth without relying on venture capital. Discover proven strategies for building a strong foundation, validating your product, and focusing on profitability.
What Startups Get Wrong About Go-To-Market Strategies
Great product. Great solution. No traction?
It seems to be a common complaint among founders who subscribe to the idea that “if you build it, they will come.” However, building a product or launching a service does not make a startup successful. Founders need to understand this from Day One.
